That’s interesting. Because obviously, speaking for your own company as well Lead

Lightning, you obviously want it to succeed long term and have a long healthy life as a

business, so in a way, if people join now or if they join in two years time they should have

equal chance of success. Do you agree with that.

Yes -- I do agree with that. If it’s a good company it doesn’t matter when you join, you could

succeed. Now in Lead Lightning for example it’s obviously better if you join the first four or five

months, because you’re going to be that much closer to the top ... but if you join in three years you

could still make a decent living off of it because number one, there’s so many customers ready for it,

number two, it’s a rock-solid opportunity and you’re not selling the sizzle, you’re selling the steak.

In other words you’re selling the real product, you’re not selling the hype behind the product. And a

lot of companies fizzle out real quick because there’s not a real product at the back of it. If there’s a

good product at the back of it after the sizzle ... you see the sizzle eventually dies down on the

product, you and me both know that. We’ve been around a while.

In a lot of cases the sizzle ends in six months, but if there’s a real solid product behind it, it can be

around for years.

That’s the thing -- I wanted to compare a couple of examples with you. Like there seem to be

quite a few emails going out recently for new programs ... I’m not sure I should mention the

names of the companies but there’s been some matrix programs which have had quite a lot

of hype recently and with "Must join now ... spillover!" and so on and so forth.

And I feel if it is going to succeed long-term ... obviously you say it is better to have a higher

position, but the hype puts me off and kind of makes me worry about it, whereas ...

A lot of companies, even if they don’t offer ... even if the spill you get is minimal when you join, I

mean we all know that the people that really make big money in a program that’s hype based are

people that get in at the very top.

But if the program is product based, you can get in anytime and still make a decent income. I’m not

saying you’re going to max out the comp plan ... I’m not saying you’re going to make two million a

year with the product, but what if you end up making three or four thousand a month, that’s pretty

decent.

And with a good product you can get in any time and make that kind of money.

Well a very solid example is Life Force. The opportunity’s been there for I think a few years

now, and you say you joined just earlier this year, so in a way you joined Life Force late if we

compare it to internet terms ... some of these matrixes going around ...

Yes, in fact Concorde was around since last November, and I didn’t join it until February so I

definitely wasn’t the first one in Concorde.

In fact there’s a lot of big marketers that joined above me ... in fact I joined below them ... in fact I

was responsible for making some of them where they’re at today.

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