It’s really interesting to see the top ten ... see what’s really selling.
OptIn Lightning
for example ... we sell it for $89.95 a piece, so we don’t make a lot of sales but we
make a lot of money because we might sell one or two a day on average, but it’s a pretty good
income from selling one a day.
So I guess the key is to have a variety of products ... one at the low-end which is
Lightning Popup
...
OptIn Lightning
I consider high end because I don’t really charge $300 or $400 for anything yet.
That’s not to say I won’t in the future but I have to find a product that I really think rates that.
And you perhaps might have to go to hard goods.
That’s what I was thinking.
Otherwise people might find it difficult to accept -- unless it’s very substantial software or
something. A $400 eBook for example might be difficult.
Exactly. Before GoTo.com, which is now
Overture.com
and they tightened up their restrictions on
their keyword bidding, I used to go there, and I used to get so many checks per month just by
bidding on terms.
Like I found a Casino program that paid $15 commissions and I would bid on every single keyword I
could find related to gambling and casinos and I would point it all to that doorway page, and I would
make one or two sales a day.
And then I was doing that for different things and I was up to $3,000 a month with the pay per click
search engines, and only paying $150 or $200 a month in click costs. Because I had tons of
keywords that were only costing me like 10 cents a piece.
And the problem is
Overture
tightened the noose on that.
Just out of curiosity, because I’ve heard a lot about online gambling being a big market, I
think I put the word ’casino’ in
Overture
and the top bid was $25 so you have to wonder
where they make their money.
I’ve never visited an online casino so maybe people really do stick around and maybe they
get a lot of money out of their visitors, I’m not sure.
Sure. Online casino’s -- there is an eBook on gambling an
Internet Marketing Warrior
wrote, I forget
his name, but I made five or six thousand dollars selling it just passively. And there’s a program, it’s
not even around any more, it’s called Total Saturation... it’s one of those safe list kind of programs.
Those old ones.
It was one of the first they came out with way back in 1999. And I was selling that for about eight
months and in that eight month period I probably made $14,000 from selling it. I made at least
$1,500 a month from it.
And they were all $24 sales. So there’s literally millions of customers out there buying things, so
anybody that doesn’t think there’s anyone out there buying ... I’m going to tell you right now that is
totally not the case. In other words don’t ever get discouraged, anyone on this interview. Just go
out and keep trying different things.
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