Basically they’re just a conglomeration of free recipes on the internet. They’re in Windows DOC files
and they’ll open up from an interface and you just click on the recipe, you click on the category and
you click an Open button ... it’s a Visual Basic type of program. You click it open and a recipe will
pop up.
That’s just another example -- I’m sure you’ve heard of
Willie Crawford
. Something I’ve read
about and heard about recently from him ... he makes a very, very good supplemental income
selling a cook book online. Focused on some of his recipes which are native to where he
grew up.
Yeah I know Willie ... we’ve talked a couple of times and he’s a great guy.
One funny thing he mentioned is it sold a lot better when he sold it as a hard book as
opposed to an eBook.
A lot of people just like a tangible product in their hand. It’s the same with the CD’s -- people like
tangible products in their hands and I figure if I got out a recipe CD and I sell it for $14.95 I can make
$10 pure profit per sale ... my partner can make $4.95 per sale plus the shipping and we’re making
basically 50 - 50.
I can provide the money to get it all done and get it all out there. I can go ahead and basically start
hitting all the targeted recipe ezines and I’ll make a little less profit than him but I don’t have to do all
the fulfillment and stuff he does.
So that’s a perfect kind of a joint venture deal and every time an order comes through he ships it.
So I don’t have to worry about shipping ... I just market and get another residual income and it’s
going to have a reseller opportunity and web site built right into the recipe CD so someone can just
click a button and extract a reseller site if they want to.
So see what I mean. That’s not automated but it’s easy for anybody that wants to sell it down the
road so that’s where the residual income comes in. Because people keep re-ordering them.
We’re also going to have an order form built right into the CD -- where you print it off and send it, so
all I have to do is get this thing out by marketing it a little bit, and I’ve got another check coming in.
And that in my opinion is another residual income because if I send this email to thirty or forty million
people right, that’s enough eyeballs on it, to probably make money for the rest of my life because
people only have to see it once.
People talk. Word of mouth right. It’s the best advertising. If you get enough eyeballs on your web
site and it’s a decent product you’ll always be making sales from it. Why. Because people tell other
people.
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